All posts on October, 2017


Trends

Evolution of the 4th Utility: Fixed Broadband

In-home broadband has become “the fourth utility” in United States households, many of which have multiple connected devices and viewing screens. More than 85 percent of U.S. homes have broadband service, according to Parks Associates, 93 percent of those have DSL, fiber or cable high-speed, fixed-line Internet services. Fixed broadband demand is a key contributor to operators’ ongoing profits.

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Vendors

Salesforce’s IoT Strategy

Salesforce is a large and well-disciplined development company. It’s pretty good at marketing too. It continues to innovate in all product areas, from core platform to applications, and the one criticism I’d make is that it’s information overload at times. Lately Salesforce has made a big deal of adding its AI product, Einstein, to every application area to provide insights and stack rank options.

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Customer Experience

Study: Music Improves Customer Experience, Even in Serious Settings

Music can enhance the customer experience even in nontraditional retail environments, suggests a study released Thursday by Mood Media and the Society of Composers, Authors and Music Publishers. The study was conducted in France. Customers had a more favorable experience in five business locations — including gas station, optical, banking, sports apparel and pharmacy locations, the study found.

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Cloud Computing

Salesforce Reshuffles SaaS, PaaS in Internet of Things and AI

It can be a full-time job trying to keep up with Salesforce’s newest cloud offerings. However, it is always worth the effort, because the company’s pronouncements are often early bellwethers of the future direction of the software industry. This has become particularly true with respect to the company’s evolving efforts to penetrate and gain a prominent position in the AI and IoT markets.

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Social Networking

Report Probes Social Media’s Threat to Democracy

Social media platforms like Facebook, Twitter and YouTube may pose a threat to American democracy, suggests a new report from The Omidyar Group. The report follows recent disclosures about targeted dark post advertising, fake news and other abuses propagated by Russian troll farms during the 2016 election. Among the questions the report raises is whether the U.S. government may need to step in.

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Home Tech

Google Assistant Shines in Pint-Sized Home Mini

The first wave of reviews touting Google’s Home Mini smart speaker surfaced this week, following reports that the company had to quash a top touch function to prevent the device from accidentally activating and recording conversations without users’ knowledge. Google has promised to update the device by Oct. 15. The Home Mini can provide reports on weather, traffic, news, sports and more.

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